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You are here: Home / Lifestyle / The future of shopping is Amazon (but it’s offline).

The future of shopping is Amazon (but it’s offline).

December 13, 2016 by Nick Orford Leave a Comment

 

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Last week Amazon announced the release of a new kind of store. They have now released a Beta of the Go app specifically for Amazon employees to test in Seattle. As written by Brian Heater from Tech Crunch

The straight-forwardly named “Just Walk Out” technology ought to give you a pretty good idea of what Amazon Go is all about. Launching in beta this year to Amazon employees at a single 1,800 square foot location in its native Seattle, Go is a “new kind of store with no checkout required.”See more…

With Amazons planned expansion into Australia delayed from March to September 2017 to allow the rollout of fresh produce at the same time we hope Australia could be one of the early adopters of this technology. Some have worried about whether this future shift would impact the job market as reported by Anita Balakrishnan at CNBC.

It’s unclear exactly how ambitious Amazon’s expansion plans are for Amazon Go, but it faced immediate backlash as “the end of jobs.”

“I don’t think we can stop it,” said Ford, the author of “Rise of the Robots: Technology and the Threat of a Jobless Future.” “It’s a part of capitalism, that there’s going to be this continuous drive for more efficiency.”See more…

This new plan shows how the future of the customer experience will be orientated around frictionless interactions. You can view the new Amazon Go advert here.

Filed Under: Lifestyle Tagged With: Amazon, Go

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